A digital marketing professional with a systems-first mindset—focused on making teams faster, connecting strategy with execution, and using data to make better marketing decisions.
The profile emphasizes practical systems over simply adding more tools—an approach that connects people, process and marketing performance.
Digital marketing strategy, performance marketing and SEO, with an interest in how analytics, CRM and automation can help teams work more effectively. Som’s LinkedIn profile lists an affiliation with ITS Dental College, Greater Noida.
Keep systems clean, align execution with business goals, and make the strategy clear enough that every campaign, creative and customer interaction supports the same direction.
A compact view of the capabilities and topics reflected in Som’s profile and published articles.
Performance marketing, Google Ads, shopping, display and video advertising, and search engine optimization.
CRM workflows, automation, forecasting, analytics and technology choices that support faster, more consistent execution.
Building clear brand concepts and values, and aligning content, design and campaigns with the wider brand strategy.
Writing practical perspectives on marketing, workplace management and emerging tools for a professional audience.
A selection of articles listed on Som’s LinkedIn profile. Open each title to read the original.
Thoughts on navigating close management and creating healthier working practices.
Find article on LinkedIn ↗ June 25, 2024Exploring rare, unexpected events and their outsized impact on marketing.
Find article on LinkedIn ↗ July 26, 2023A look at how too much branding can affect clarity and customer perception.
Find article on LinkedIn ↗ July 20, 2023A practical guide to structuring marketing around the problem to solve.
Find article on LinkedIn ↗Certifications, languages and recommendations visible on the LinkedIn profile.
*Profile metrics and credentials are based on publicly visible LinkedIn information and may change. Some listed certification expiry dates have passed; verify current status with the issuer.
Explore Som’s professional profile and connect through LinkedIn.